Increased exposure, increased customers, and more milestones to celebrate. Whatever your goals are, our SEO strategy can help you achieve them.
When people search for your products or services, do they find you or your competitors?
They're probably finding your competitors if you've neglected your search engine optimization strategy. A solid SEO strategy aids your website's organic ranking by assisting in its placement on page one of search engine results, ensuring that you are seen by those most likely to do business with you.
Our goal is to get your page to Google's coveted first page, increasing traffic and sales.
Search Engine Optimization (SEO) is the most effective way to ensure that online consumers find your company when they're searching.
75% of users never scroll past the first page of search results. (Forbes
)
There are an estimated 5.6 billion searches on Google every day. (Hubspot)
SEO drives 1,000%+ more traffic than organic social media. (Brightedge)
Outbound leads (radio/TV ads, direct mail, etc.) have a 1.7% close rate compared to 14.6% for SEO leads. (HubSpot)
Our extensive keyword research strategy identifies the most popular, relevant terms that your customers are typing into Google as you read this. Using our keyword research software, we uncover hidden trends by analyzing your competitors' keywords as well as your historical Google Analytics and Search Console data. We will have identified the most effective and profitable keywords for your business by the end of the session.
After we've identified your target keywords, we'll create and incorporate the best meta titles and descriptions for your pages. These tags are only visible in HTML code and are used to help search engines like Google understand the content of each page and help you rank for your target keywords.
Internal linking connects your content while also demonstrating the structure of your website to Google. Internal links can also help you create a hierarchy on your website by indicating to Google which pages are the most important and provide the most link value, thereby increasing the ranking potential of each page.
In order to increase your website's trust and authority, we maintain a backlinking strategy. We build a network of local citations and directories, secure your website, and obtain links from authority sources in your industry.
We configure and install Google Analytics and Google Search Console on your website to ensure that we have the most accurate and up-to-date information about the performance of your website. These tools allow us to track the performance of your SEO campaigns in real time and make adjustments as needed.
We examine competitors' websites that appear higher in search engine results pages than yours (SERPs). To ensure that your SEO strategy is competitive, we compare your targeted keywords, site structure, backlink profile, citations, internal linking strategy, Google Business profile, and website content.
The most important aspect of your SEO Package is the results. Through a monthly screenshare, we demonstrate your search engine ranking progress. You'll also have access to reports outlining your progress at any time.
We'll dig into the technical aspects of your website to help you improve your search engine rankings. We conduct a thorough examination of your website to determine what changes may be required to ensure that your SEO campaign is as effective as possible.
SEO can be difficult for small and large businesses alike. Domain authority is typically lower for smaller businesses. As a result, getting to the top of Google's search results will take a lot of time and effort. Credibility must be established, which takes time.
This is not to say that you should give up. You can still rank high if you focus on less competitive, longer key phrases, especially those that target a local audience.
When search engines see that your traffic metrics, such as bounce rate and dwell time, are favorable, they interpret this as evidence that your content is relevant. The greater the number of indicators you have, the more credibility you will gain.
Once you have a higher domain authority, you will be able to move on to more competitive keywords. As a result of this, a positive feedback loop is formed.
It is possible to build, maintain, and manage an SEO campaign successfully. All that is required is some time and effort. SEO services, when done correctly, can help you improve both your online visibility and your overall marketing strategy.
One of the most frequently asked marketing campaign questions is whether SEO or Pay Per Click (PPC) is more effective. Both are distinct, and the best one for you is determined by your target market and objectives.
While SEO is time-consuming, it consistently produces long-term results in the form of high organic rankings and traffic. PPC allows you to see results quickly and adjust your ad positions to attract your ideal customer.
Generally, it will take a few weeks, but this depends on the difficulty of your SEO campaign and targeted keywords. We estimate that it will take three to six months to see an improvement in rankings for more competitive keywords.
For established websites with a positive online reputation, the SEO changes will take effect almost immediately. Results will take longer if your site is new and has no online history. However, rest assured that SEO is a highly effective strategy that can have a significant impact with careful planning and a small amount of time.
When estimating the time required to see results from an SEO campaign, there are numerous variables to consider. For example, a newly established business with no online presence may take up to six months to see results from SEO efforts. For businesses that already have an online presence, SEO results can be seen almost immediately.
Among these variables are the following:
A technical SEO audit examines your website's technical aspects in order to improve its search engine rankings. It enables us to conduct a thorough examination of your website in order to determine any necessary adjustments to ensure that your SEO campaign is as effective as possible.
A technical SEO audit may include the following checks:
Your website is you, online. Make your first impression count with a website that speaks to your target audience, converts them into customers and sells for you 24/7.
Get $2 for every $1 spent. Bring qualified leads right to your digital doorstep in a short amount of time all while letting itself pay off.
Here's the thing about Makko Digital:
We value long-term professional relationships built on transparency and trust. Let's begin our partnership by getting to know each other better, discussing your current situation, and talking about your SEO Marketing goals.
Get on the phone with us, join us on Zoom or Meet, or meet up for lunch!
