It takes a lot of work and knowledge to create and maintain an effective website. You want your target market to be able to discover your company when they're looking for services or products, and you want your content, interactive material, and design to keep them engaged. You also need to ensure that the website you develop is inexpensive and will provide a high return on investment.
WordPress is a user-friendly content management system (CMS) that helps you to design, update, and manage your website. You'll be able to create a site that compels your target audience to not only visit but also read through your material, view videos, and learns about your brand while simultaneously encouraging them to take action.
WordPress is the most popular content management system on the internet, with 34% of all websites using it. Furthermore: In the CMS industry, WordPress has a 60.8% market share.
With statistics like these, you can imagine there's something thrilling you won't want to miss. Take a look at some of WordPress' unrivaled characteristics and advantages:
1. WordPress is Free and Open-Source
You can download and use WordPress without having to pay a dime. The software is also open-source, which means that the source code is available for anyone to study, modify, and distribute as they wish.
Open-source projects are developed by collaborative networks of volunteers who work together on a project they believe in. This type of development results in some of the most innovative and useful code.
As a business owner, you'll be happy to know that there is no licensing fee associated with WordPress. You can also avoid expensive web development fees by using the self-hosted version of WordPress.
All you need to do is purchase a domain name and hosting plan, and you can then install WordPress on your server.
This will give you full control over your website and allow you to implement any features or functionality you want.
2. You Can Easily Edit and Update The Content
One of the main advantages of WordPress is that it's very easy for you to edit, add, or fix common web design mistakes without having to touch a single line of code.
If you want to be able to update their website content yourself, WordPress is the perfect solution. All you need to do is log in, and you can add, edit, or delete content without having to know any programming languages.
This is a huge time-saver for you because you won't have to contact your developer every time you want to make small changes to your website.
It's also a great solution for small businesses that don't have the budget to hire a web developer to make major changes.
3. There are Thousands of Plugins
One of the advantages of using an open-source platform is that a global community of developers creates themes and plugins that are available for anyone to use. This means that you don't have to start from scratch when building your site or adding features; someone else has probably already created something that you can use.
Thousands of themes and 54,000+ plugins are available on the WordPress plugin repository. And if you can't find what you're looking for there, many professional WordPress developers create custom solutions for their clients.
You can find a plugin for almost anything you want to add to your website, from contact forms and social media integration to eCommerce functionality and SEO optimization. No matter what features or functionality you want on your site, there's probably a WordPress plugin for it.
4. It Enables Your Website to Scale
As your business grows, your website will need to grow with it. WordPress is a scalable platform that can easily be expanded to accommodate your changing needs.
Adding new features or functionalities to your site is as simple as installing a plugin or adding a custom code snippet. If you need to scale up your website to accommodate more traffic, WordPress can handle it.
Several of the world's largest companies use WordPress, including The New York Times, BBC America, and MTV News. WordPress is also used by many small businesses and individual bloggers.
No matter how large or small your website is, WordPress can handle it.
This scalability makes WordPress a great solution for businesses that are just starting out as well as those that are already established.
5. It's Constantly Updated With New Features and Security Updates
WordPress is always being updated with new features and security updates. These updates are released regularly, and you can easily install them with a single click.
This is important because it ensures that your website is always up-to-date and secure against the latest threats. It also makes sure that your website will continue to work properly as WordPress evolves.
You can rest assured that your website is in good hands when you use WordPress. The development team is constantly working to improve the platform and make sure it's secure against the latest threats.
Plus, if you ever have any questions or need help, there's a large community of WordPress developers and users who are always happy to help.
Whether you're just starting out or you're already established, WordPress can help you create a website that meets your needs.
So if you're looking for a platform that is easy to use, scalable, and always up-to-date, WordPress is the perfect solution for you.
Contact us today to learn more about how we can help you create a WordPress website that will help you overcome your biggest challenges and achieve your goals online.
Makko Digital is a web design company from Yeosu, South korea specializing in professional WordPress web design and development.
If you already have a WordPress website, request your free website analysis or simply book a non-sales call to get started!